Research hubs
Shopify gift research topics
Start with the decision you need to make, then use the guides and their source links to plan your offer.
Free gift foundations
A reliable gift offer defines the qualifying purchase, the gift SKU, how that item reaches the order, and the discount that makes it free.
5 articlesCart automation
Test cart insertion, gift discounting, and cart refresh as separate steps, then verify that losing eligibility reverses the intended parts of the offer.
5 articlesThresholds & gift choice
Define eligible spend and reward precedence before configuring tiers, and test the exact threshold, removal, and gift-choice boundaries.
5 articlesCheckout & campaigns
Choose the offer location and confirm plan requirements first; a cart gift and a checkout gift are different implementations even when the promotion is identical.
4 articlesApp selection
Choose a gift app by proving your required purchase and gift journey on your store, rather than by treating a long feature list or review count as a fit score.
5 articlesTesting & operations
Release a promotion only after the order, warehouse, customer message, and measurement record agree on who earned which gift.
6 articles